When search engines were younger, it was easier to achieve high search engine rankings by using unethical SEO methods. Methods like keyword stuffing were used in the late 1990’s for unsophisticated search engines. It involved “stuffing” pages with keywords to …
Once your site is live, you can still do a few things to improve the findability. Google’s Webmaster guidelines offer specific suggestions for new and existing sites. Among them include the following tips: Use a text browser, such as Lynx, …
When retailers think about redesigning their web sites, they expect the redesign to boost their sales immediately. Before doing the redesign, retailers need to figure what consumers want to do and how easy it will be to satisfy them. Shoppers …
Set Realistic Goals for Ecommerce Web Site Design Read More »
There are experts who will advise you to submit your site early, often and submit many web site pages. Do not listen and only submit your home page as a last option. Submitting your web site is a last option …
Firefox is a great browser, and one of the things that makes it so great is it’s wide selection of add-ons. Some of these add-ons are great for SEO work. We’ve compiled a list of 5 SEO add ons that …
Video is important way to increase brand awareness and reach a large audience. Video is just as significant as network TV. A Comscore April 2009 report states that 72 percent of US Internet users watch video clips monthly. A program …
Polls (surveys) are a well known, effective way of measuring information/opinions. More formally known as opinion polls, polls ask various groups of people questions related to a certain topic. In the past, polls were only done through mail or telephone, …
Who decides the correct syntax of HTML or CSS code? The World Wide Web Consortium (W3C), founded in October of 1994, sets the current standards for valid HTML and CSS code. If your code does not meet these standards, this …
In general marketing practices, there are two main methods of marketing. “Push” marketing, and “Pull” Marketing. In a Push-Marketing scenario, you push your content or product at your target market. Examples of this are newsletters trying to get people to …
The Advantages of Pull Marketing on the Internet Read More »
Most of us know how to use the internet, and we use it every day. But few people know how the internet started or even how the internet works. Having this knowledge can be a key component to your web …
