Do you ever wonder the factors that impact your search results? How does web traffic reflect your web site rank? Traffic has a direct impact to your web site’s rank among Google search results. The higher the rank, the more …
Author: Kevin
Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills.
Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018.
ASU has ranked #1 in the United States for innovation
ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018.
Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar.
Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award).
Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry”
Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar.
Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.
Even Big Business Struggles to be Noticed by SEO
Having Trouble Getting Customers to Your Web Site? You are not alone ….. even big business struggle to be noticed. According to Inc Guidebook, the Web has some 120 million Internet domains and tens of billions of index pages. Each …
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Tagged with: SEO
Consider Fulfillment in Cost of Ecommerce Web Site
When developing an ecommerce website, an area that needs to be considered is cost of fulfillment which includes the cost of warehousing, shipping supplies, freight charges, warehouse management systems and staff. Think of it as the pick, pack and ship …
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Tagged with: fullfillment
Should I Advertise on the Content Network?
Often times people ask me whether they should advertise on the content network of Google Adwords? People tell me that when they do it by themselves, the content network produces poor results. So most likely, you will get lower click …
Competing for the Number 1 spot on Google Adwords can be a Mistake
Customers ask me which is the best position for Google Adwords Ad? In considering your return on investment (ROI) for pay per click keyword campaigns, competing for the top spot could be a big mistake. Why? The higher you are …
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Use Ethical SEO Practices
Search Engine Optimization is an on going process. Search engines like Google are consistently changing their algorithms to ensure sites are fairly rated. In fact, it was reported last year that Google changed their ranking algorithm 400 times. Small businesses …
Should You use Adwords
Often we are asked, should I use Adwords? The answer depends on your business model and cash flow. A successful local business model may fail when applied nationally. With AdWords, advertisers are willing to break even or lose money on …
Optimize Images
If you use images in your web pages, it is good practice to include Alt text for every image that a visitor to your site will see. ALT tags filled with keywords can also be used to boost your keyword …
Avoid UnEthical SEO Tactics
When search engines were younger, it was easier to achieve high search engine rankings by using unethical SEO methods. Methods like keyword stuffing were used in the late 1990’s for unsophisticated search engines. It involved “stuffing” pages with keywords to …
Improving Findability on SEO
Once your site is live, you can still do a few things to improve the findability. Google’s Webmaster guidelines offer specific suggestions for new and existing sites. Among them include the following tips: Use a text browser, such as Lynx, …
