How Small Business can Get Large Corporate Accounts
Getting large corporate accounts as a small business can be a challenging task, but it is possible with the right strategies and tactics. Here are some tips to help small businesses get large corporate accounts:
Identify and research potential clients: Research and identify potential corporate clients that are a good fit for your business. Look for companies that have a need for your product or service, and ones that are likely to value the quality of your work.
Network and build relationships: Attend industry events, conferences, and trade shows to network with potential clients and build relationships with decision-makers. Join relevant industry associations and groups to connect with other professionals in your field.
Focus on value: Emphasize the value that your product or service provides to the client. Explain how you can solve their problems, help them save money, or improve their bottom line.
Provide exceptional customer service: Provide exceptional customer service to your existing clients and ask for referrals. Word of mouth is one of the most powerful marketing tools for small businesses.
Offer competitive pricing: Price your product or service competitively, but don’t undervalue your work. Show your potential clients how your pricing is fair and reasonable.
Be professional: Present yourself and your business in a professional manner. Make sure your website, marketing materials, and communications are polished and consistent.
Have a strong online presence: Create a professional website and social media accounts that showcase your work and expertise. Share valuable content and engage with your followers to build credibility and trust.
Be persistent: Getting large corporate accounts may take time, so be persistent and keep following up with potential clients. Show your commitment and enthusiasm for working with them.
Remember that building relationships is key to landing large corporate accounts. Be patient, persistent, and focused on providing value to your potential clients. With the right approach and mindset, small businesses can successfully compete for and win large corporate accounts.
Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.
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