Why Googling Your Name Method Big Money
Why Googling Your Name Method Big Money
I Was Googled
It was simply the other day that an old good friend of mine got in touch with me by Googling my first and last name. He found all sorts of posts, which mentioned my name, including my own website as # 1.
Googling Your Name is Money in Your Pocket
This advised me of a customer I had who was no place to be seen when you Googled their name. This was a big problem considering that they were 100% referrals and many people looked for their business name on the Internet to discover their site. It took 2 months for them to begin appearing, but when they did, it was a HUGE money maker for them. Potential clients who had actually been referred were lastly able to find them.
In the pursuit of optimizing a website for specific keywords, numerous businesses forget to enhance their own company name.
The Proof is in the Pudding
A recent research study by Nielsen recommends that when web users understand the name of a site, they choose to enter a domain name in the search box of Google or Yahoo, rather than typing a domain name into the web browser bar.
What does this tell you? Well, it states that if somebody has become aware of your business, they are either going to key in your website name or your domain name into the search box and your site better be all set and waiting at the top of the search engines.
Do YOU show up when your name or company name is Googled?
Here’s How You Do It
To online search engines enhance the SEO your company name on your site, here are some suggestions. This is not an extensive list of all that you can do, but it is adequate to get you began.
Choose one page on your site to optimize for your company name. It may be your Home page, Contact Us page, or About page. I recommend your About page it appears that it is easier and much better to talk about you on that page than on any other page. Conversely, the Home page should be everything about them what is In It for me, and not about you.
Add your company name to the ALT tags where possible. ALT tags are the tags that are linked to the images of your website. Search engines do not index images, so any text on your website that remains in the form of an image will not get indexed. The online search engine read the text and the keywords in the ALT tags instead.
Add your company name to your Meta Tags: specifically, Meta titles, Meta descriptions, and Meta keywords.
A recent study showed that just 34% of Web website owners understood enough to include an easy keyword Meta tag on their site. For that reason, if you include a keyword and properly enhance the rest of your page, you will be doing more than 66% of website owners. Of the 34% of owners who do add Meta information, numerous forget to include their company name in the titles, descriptions, and keywords! They just remember to add keywords related to their products/services. If you remember to do this, think just how much even more ahead you will be.
Add your business name as a keyword to your picked page’s body and work it into the content at least 3-4 times. Attempt to position it one time nearer to the top of the page body. Repeat your company name at the start and end of your paragraphs and near completion of the body.
With that method, search engines won’t make any errors about the material considering that your business name is utilized repetitively and throughout the material.
Where possible, include your company name within your hyperlinks. For example on the Home page, you could consist of the words “Contact Company Name” within the link copy instead of just “Contact Us “.
Finally, be patient. With these actions and ONLY these steps, I assisted one company go from not showing up on Google at all, to # 1 in Google for their company name. Click Here To Learn More
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