Even Big Business Struggles to be Noticed by SEO
Having Trouble Getting Customers to Your Web Site?
You are not alone ….. even big business struggle to be noticed. According to Inc Guidebook, the Web has some 120 million Internet domains and tens of billions of index pages. Each competes for search engine visitors. The good news that even small businesses can attract more customers by a focused search engine optimization (SEO) campaign.
SEO is not magic: it takes work and professionals to do the best. Even a professional cannot guarantee landing your site among the top 10 web sites for popular search terms and cannot drive traffic to sites that do not offer value. However, if you have the time or the money to hire a professional, it is worth it.
Some tips for the do-it-yourself:
1) Update your content Frequently.
In today’s survival of the fittest market, web sites containing old
static content reduce rankings. Keeping your content fresh attracts
search engine robots to visit your web site more frequently.
2) Be Persistent.
The age of your site can have a positive effect on search engine
rankings. The longer your web site is online the better your chances.
3) Choose Wisely.
It pays to select the right domain name from the start
and not to change domains.
4) Be Unique:
Do not duplicate content. Duplicate content is damaging to your
rankings. By keeping all pages of your site original you stand a
better chance with the search engines.
Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.
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