Domain Information and How to Register
The first step in developing a web site is coming up with a domain. Domain names are often compared to real estate in that domain names are foundations on which a website such as a house can be built. The highest quality domain names are similar to high demand real estate carry higher value, because of their online brand potential use in advertising and search engine optimization. A domain name uniquely identifies a website. Typing your domain name into your browser allows you to visit that site. When picking a domain, pick a domain that is memorable, your company name, shorter domain is better, get a .com or .net extension.Your domain is your company name with an extension such as .com or .net. For example, Google.com uses the company name Google and is easy to remember and short.
Here are common domain extensions:
.COM (Commercial) – Mostly intended for commercial use. It is the most recognized domain name extension.
.NET (Network) – This was originally intended for network oriented sites such as internet service providers. It is not the case any longer. People will register .NET domains for commercial use and if .COM is not available. In addition if they would like to protect their main .COM domain by registering another extension.
.ORG (Organization) – This domain extension was originally intended for non-profit or trade organizations and this is no longer the case.
.BIZ (Business) – This is registered to classify their website as a business. It’s a great to buy, if the .COM extension is not available
There are few things as frustrating as doing an Internet search for your own name and not being found. We had one customer who wanted to maintain their domain but let the domain time lapse. Worse the competitor purchased the domain and would not sell the domain unless $1,000 or more for the domain. The customer’s reputation, brand and the domain were taken. Just think of all the lost sales because the domain expired.
Kevin has 20 years of experience in sales, marketing, technology, video production, product marketing, and project management. Kevin is a Marketing Director with RP Design Web Services. Kevin received an MBA from Southern Connecticut State University and graduated with a 3.92 GPA. As stated by one of his Management Professors Dr. Robert Page at Southern Connecticut State University that Kevin was the best student that the professor ever taught. He is also a graduate of Arizona State University, W. P. Carey School of Business with a Bachelor of Science in Marketing. W. P. Carey School of Business #23 Best Undergraduate Business Programs, ranked top 30 nationwide since 1995. It is one of the top business schools in the country. The marketing undergraduate major ranks 11th. Academic rigor: The W. P. Carey School of Business at Arizona State University is a highly ranked business school, with a rigorous academic curriculum. This means that ASU graduates have a strong foundation in business knowledge and skills. Arizona State University is a top 1% of the world's most prestigious universities- Times Higher Education, 2018. ASU has ranked #1 in the United States for innovation ahead of #2 Stanford and # 3 MIT - U.S. News & World Report, 2016,2017, and 2018. Kevin just recently attended Tony Robbins’ Unleash The Power Within, a 3 ½ day live seminar. Kevin is a former member of Toastmasters International where he achieved the designation of Competent Toastmaster Award and Competent Leadership Award. Excellent public speaker and presenter (Toastmaster Award). Presented at the Javits Center “How the Web impacts the Construction Industry” Presented at the Baltimore Convention Center “How the Web impacts the Construction Industry” Kevin has strong experience in search engine optimization, local SEO, reputation management, video production, and web-based marketing solutions. Kevin also has experience working at a Fortune 500 company Graybar. Businesses depend on Kevin to make sure they have a constant flow of new prospects. Kevin improves business communications between customers, employees, and the world.
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